I wanted to improve the reach I had on Instagram with my High School Seniors. Here is what worked AND what I was frustrated with. I knew that behind the scenes pictures worked because people wanted to see what we were doing on any given day. What didn’t work was getting High School Seniors to share/repost that BTS.
So here is my new plan and I hope it helps you. We are starting to take two behind the scenes pictures. We post one and we text the other to the senior for them to post. That way they are not reposting the same thing we are posting. They are posting a unique (that is key with this age group) image. Now people can engage with two images, not just one.
Hope you like the idea. Tweet me and let me know if it is working for you.